On July 24th, Howard Orloff of Crowdfunding Website and Service Reviews asked crowdfunding platforms to share some internet traffic rates through Crowdsourcing.org’s question section. Intrigued by the question ourselves, we reached out to a number of platforms and directed them to Orloff’s query. So far, 16 platforms have contributed a response.
The results are not surprising: crowdfunding platforms are reporting large increases in traffic since the passage of the JOBS Act in April. Go Get Funding, for example, has seen a 900% increase in traffic since April, while EquityNet’s traffic has “nearly doubled.” SoMoLend, a debt based crowdfunding platform, has also seen a “huge bump” in traffic, though CEO Candace Klein said she cannot attribute the growth to any specific event as she has been presenting her company at numerous conferences.
Also encouraging is the traffic growth experienced by European crowdfunding platforms. Symbid, based in the Netherlands, reported a 310% increase in visits from the first to the second quarters of this year; Bookly, a French platform, said that its number of daily visitors has quadrupled since April; and Lasse Mäkelä of the Helsinki-based Invesdor described the platform’s growth in traffic as “exponential” since its launch in May. The rising popularity in crowdfunding should help European entrepreneurs access capital, which is often hard to come by in the region.
These numbers and trends only represent a small sample of crowdfunding platforms and are by no means conclusive. If the figures do hold true across the industry, however, it is a sign that crowdfunding is becoming more mainstream and popular across the globe.
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